From Zero to Autopilot in Minutes
Connect your Google Ads account, let Alex AI analyze everything, review the plan, then sit back. It's that simple.
4 steps. A few minutes. Full autopilot.
From connecting your account to watching savings pile up — here is exactly how BidHelm works.
Connect your Google Ads
One-click OAuth connection. We request minimum permissions — just enough to analyze and optimize. You can revoke access anytime from your Google settings.
BidHelm is verified by Google. Your credentials never touch our servers — authentication happens directly with Google.
Alex AI analyzes everything
Our AI pulls 90 days of data and identifies waste: keywords with zero conversions, search terms bleeding money, campaigns underperforming. Nothing gets missed.
Watch Alex work in real-time. See exactly what's being analyzed, what waste is found, and what optimizations are recommended.
Review your free audit
See exactly what we'd optimize and how much you could save — all before enabling automation. No commitment required, no credit card needed.
Projected savings, waste categories, and specific actions — all transparent. Know exactly what you're getting before you decide.
Enable PRO and watch it work
When ready, upgrade to PRO (just $5.9/week). Alex starts executing optimizations automatically — pausing waste, scaling winners, adding negatives. 24/7, every 30 minutes.
You do nothing. Alex handles everything. Check in whenever you want to see savings pile up and what's been optimized.
Every safeguard in place so you can sleep at night.
Full audit trail, one-click reverts, transparent methodology, and instant access revocation. You are always in control.
Complete Audit Trail
Every optimization logged with before/after data, reasoning, and timestamps. Export anytime for compliance.
One-Click Revert
Don't like a change? Revert it instantly. We restore the previous state and learn from your feedback.
Transparent Methodology
Detailed docs on how we calculate savings, what we optimize, and known limitations. No black boxes.
Revoke Anytime
Your Google account, your control. Revoke access instantly from Google settings — no support ticket needed.
Anomaly Detection
Alex automatically enters safe mode when performance drops below thresholds. No runaway changes — ever.
Budget Safeguards
Spending caps and floor limits prevent budget overruns. Every adjustment is bounded by tier-based constraints.
Common questions
Everything you need to know about how BidHelm works and keeps your campaigns safe.
Every change is logged and reversible. One click to undo any optimization. Plus, our anomaly detection automatically pauses optimizations if we detect unusual performance drops.
Alex keeps a full audit trail with before/after metrics for every action. If a paused keyword was actually valuable, you can revert it instantly and Alex learns from that feedback. Our methodology page explains exactly how safety thresholds and rollback protection work.
Through Google's official OAuth. Your password never touches our servers. You can revoke access anytime from Google settings — no need to contact us.
BidHelm is a Google-verified application. We request only the minimum permissions needed — read access for Free tier, read/write for PRO. Authentication happens directly with Google, and we follow all OAuth 2.0 best practices. Learn more on our security page.
Yes. Cancel with one click, no questions asked. Your account stays on Free tier and we stop making changes. All your historical data remains accessible.
There are no contracts, no lock-in periods, and no cancellation fees. When you cancel PRO, Alex immediately stops making automated changes. You keep full access to your audit trail, performance history, and optimization insights on the Free tier.
Pausing wasteful keywords, adding negative keywords, adjusting budgets between campaigns, and flagging anomalies. All based on transparent rules you can see in our Methodology docs.
Specifically, Alex pauses keywords with high spend and zero conversions, blocks irrelevant search terms as negatives, shifts budget from underperformers to winners, and scales top-performing campaigns. Every action is backed by statistical evidence and explained in plain English in your audit trail.