One AI. Full autopilot.
Alex optimizes your Google Ads 24/7 — for a fraction of what an agency charges. No contracts, cancel anytime.
Free
$0
Connect your accounts and see what Alex finds. No credit card required.
- Connect unlimited accounts
- Full account audit
- See what Alex would optimize
- Weekly optimization insights
- Dashboard access
Pro
$5.9
/ week minimum + 3% of ad spend
Full autopilot for your Google Ads
- Automatic optimization every 30 minutes
- 24/7 monitoring & smart alerts
- Pauses losing ads, scales winning ones
- Lowers your cost per conversion
- Keeps spend on track with budget controls
- Catches problems early, reverses bad changes
- Ask Alex — AI chat assistant
- 4 strategy analyses / month
You always see your next invoice estimate before you're charged. No surprises, ever.
Compare plans.
Everything you need to know about what's included in each plan.
Free$0 | Pro$5.9/week + 3% | |
|---|---|---|
| Account & Access | ||
| Connect Google Ads accounts | Unlimited | Unlimited |
| Dashboard access | ||
| Full account audit | ||
| Data history | 7 days | 90 days |
| Core Optimization | ||
| Automatic campaign optimization | ||
| How often Alex checks your ads | Weekly report | Every 30 min |
| 24/7 monitoring | ||
| Pause losing ads automatically | ||
| Scale winning ads automatically | ||
| Lower cost per conversion | ||
| Budget overspend protection | ||
| Safety & Automation | ||
| Smart alerts when something looks off | ||
| Bad keyword cleanup | ||
| Auto-undo if performance drops | ||
| AI Features | ||
| Weekly optimization insights | ||
| See what Alex would optimize | ||
| Ask Alex — AI chat | ||
| Strategy analyses | 1 / month | 4 / month |
| Billing | ||
| Price | $0 | 3% of ad spend |
| Minimum weekly fee | None | $5.9 / week |
| Contract | None | None |
| Cancel anytime | ||
| Start Free | Get Started | |
| Account & Access | |
| Connect Google Ads accounts | Unlimited |
| Dashboard access | |
| Full account audit | |
| Data history | 7 days |
| Core Optimization | |
| Automatic campaign optimization | |
| How often Alex checks your ads | Weekly report |
| 24/7 monitoring | |
| Pause losing ads automatically | |
| Scale winning ads automatically | |
| Lower cost per conversion | |
| Budget overspend protection | |
| Safety & Automation | |
| Smart alerts when something looks off | |
| Bad keyword cleanup | |
| Auto-undo if performance drops | |
| AI Features | |
| Weekly optimization insights | |
| See what Alex would optimize | |
| Ask Alex — AI chat | |
| Strategy analyses | 1 / month |
| Billing | |
| Price | $0 |
| Minimum weekly fee | None |
| Contract | None |
| Cancel anytime | |
| Account & Access | |
| Connect Google Ads accounts | Unlimited |
| Dashboard access | |
| Full account audit | |
| Data history | 90 days |
| Core Optimization | |
| Automatic campaign optimization | |
| How often Alex checks your ads | Every 30 min |
| 24/7 monitoring | |
| Pause losing ads automatically | |
| Scale winning ads automatically | |
| Lower cost per conversion | |
| Budget overspend protection | |
| Safety & Automation | |
| Smart alerts when something looks off | |
| Bad keyword cleanup | |
| Auto-undo if performance drops | |
| AI Features | |
| Weekly optimization insights | |
| See what Alex would optimize | |
| Ask Alex — AI chat | |
| Strategy analyses | 4 / month |
| Billing | |
| Price | 3% of ad spend |
| Minimum weekly fee | $5.9 / week |
| Contract | None |
| Cancel anytime | |
Frequently asked questions
Everything you need to know about BidHelm pricing.
Pro is $5.9/week base + 3% of your managed ad spend. You only pay more when you're spending more — and it's always a fraction of what an agency would charge.
Small fees per campaign monitored and optimization action. These cover our AI infrastructure costs at zero profit — we pass them through exactly as we pay them.
Usage fees are typically a tiny fraction of your total bill. They exist because AI inference costs scale with how many campaigns Alex monitors and how many optimization decisions it makes. You can see a detailed breakdown in your dashboard billing section at any time.
Yes! The Free plan is always free. Connect your account, see what Alex would optimize, upgrade to Pro only when you're ready for full automation.
The free audit alone is worth trying — Alex pulls 90 days of data and shows you exactly where money is being wasted. Many users find thousands in potential savings before they even consider upgrading. No credit card is ever required for Free.
Absolutely. No contracts, no commitments. Cancel Pro with one click from your dashboard. You stay on Free tier and billing stops immediately.
When you cancel, Alex stops making automated changes instantly. Your account reverts to Free tier where you can still see recommendations and insights. Your historical data and audit trail stay accessible, and you can re-enable Pro at any time.
All major credit cards via secure payment. Multi-currency billing in USD, EUR, GBP, and more.
Payments are processed securely through DodoPayments. Your card details are never stored on our servers. You'll receive a detailed invoice each week showing your base fee, ad spend percentage, and any usage fees.
Every change is logged and reversible with one click. Plus, anomaly detection auto-pauses optimizations if it detects unusual drops.
Alex monitors for conversion drops, CPA spikes, and budget anomalies in real-time. If something looks wrong, optimizations pause automatically and you get notified. You can review what happened, revert any change, and resume when you're comfortable.
All languages and all campaign types are fully supported. Search, Shopping, Performance Max with thousands of products, Display — we handle it all.
Alex's optimization logic is language-agnostic — it works with performance data, not ad copy language. Whether you run campaigns in English, Hebrew, German, or Japanese, the same statistical analysis applies.
Your ads are wasting money right now.
Connect your Google Ads in 60 seconds. Alex starts finding savings immediately.